The Key to Achieving most from your AdWords Campaign
Before you begin an advertising campaign on Google it is important to decide on a realistic budget. One of the most important factors is deciding your daily budget which specifies how much on average...
View ArticleAre You Optimised for Mobile Search?
Mobile search is a fast growing sector, and it is important that you make sure your website is compatible for mobiles and tablets as well as desktop. More and more people are accessing the web through...
View ArticleTwitter Facts: Mobile Users
New statistics have been released today showing the habits of mobile users on the social networking site. With over ten million active users the 140 character tweets have huge potential – even better...
View ArticleIs mobile advertising effective?
According to a new study more than half of UK smartphone owners say they have never received adverts while using their device. 53 percent indicated that they have never seen or looked at advertising...
View ArticleA Change to How we Access Email
A new study has found that 41 percent of email is now opened on mobile devices. The findings by Knotice showed that 29 percent of emails are viewed on smartphones and 12 percent on tablets during the...
View ArticleTablets Overtaken Smartphones
New data from Adobe shows that global websites are now getting more traffic from tablets than smartphones, at 8 percent and 7 percent respectively. In my last post I talked about how the way we access...
View ArticleHow Twitter Promoted Ads Will Help Target the Right Customers
Twitter Promoted Ads is due to start international expansion this year after being trialled on an invitation-only basis to US Businesses since March last year. The promoted ads service has just...
View ArticleTime Slipping Away For Slow Loading Websites
There are few things more frustrating online than slow loading websites. If you’ve had to endure the spinning `wheel of death` recently in your quest for internet shopping, rest assured that you’re not...
View ArticleWhat Twitter Cards Could Bring to Your Content Marketing
Twitter has just announced that it’s adding mobile app deep-linking to its Twitter Card Feature, meaning that followers could be able to tap a link and either view content directly on an app or...
View ArticleHashtags – A marketer’s dream?
A new study has revealed that consumers are smart at what experts believe is a quick, easy way of measuring a brands success or popularity. The findings revealed that one in five consumers believe that...
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